Silver Economy in Central and Eastern Europe’ in Łódź, Poland 22-23 June 2018

The term silver economy was coined in the 1970s to refer to the new market segment, which focuses on addressing the consumption needs of older people. Today the silver economy is firmly embedded in the process of understanding and addressing the ageing of our populations. The needs that emerge as we age may well demand specific solutions which the silver economy strives to provide. As we move deeper into the 21st century – in an age of increasing presence of technologies – the needs and solutions of the ageing population will be very different from the needs and solutions experienced by previous generations.

Central and Eastern European countries are experiencing profound age structural change in their populations and face therefore both the challenges and the opportunities such change presents.

The aim of the 2018 EAST Workshop is to bring together researchers-specialists in population ageing, public policies, economics, and future studies to discuss the development of the silver economy in the CEE countries. We welcome contributions with a multidisciplinary approach to the issues. The two day Workshop will provide an opportunity to present and discuss emerging issues with colleagues and it will be an ideal platform for developing future research collaboration in this important field.

The programme will include plenary lectures, paper presentations and discussion, and poster session.

Topics could include: new technologies in health and social care; the older consumer; the multigenerational consumer; paying for the future; the public – private partnership in the silver economy; the lifelong workplace; the older traveller; active ageing.

We are inviting papers and poster presentations, deadline for submissions is 30th April 2018.

More details and registration form for the workshop will soon be available from: https://www.ageing.ox.ac.uk/events/view/348